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My Journey with Africa's Business Heroes in Egypt: A Week of Inspiration, Ancient Wonders, and New Friendships

11 days ago
By Terra

I recently had the incredible opportunity to participate in the Africa’s Business Heroes (ABH) semi-finals, an experience that took me to Egypt for the first time—a land filled with timeless history, bustling streets, and inspiring founders from all over Africa.

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As I landed in Cairo and looked out over the desert stretching as far as I could see, it struck me how different this place was from the lush, green landscapes of my home region near Mt. Kenya. Egypt, though, is a land of its own beauty and growth, with a rapidly booming infrastructure and a vibrant culture filled with stories as old as time. Cairo, with its high population and rich history, welcomed us warmly. And let me tell you, the tip culture there is something else—you even tip in the bathrooms!

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Our journey began with an incredible visit to some of Egypt’s most iconic landmarks. Walking through the Royal Museum, seeing the history of the Hanging Church, and finally standing before the towering Pyramids of Giza were experiences that felt surreal. As someone who treasures faith, it was deeply moving to see these ancient sites mentioned in biblical history come alive before my eyes, reminding me of the rich spiritual and historical layers that have shaped this land and, in many ways, all of us.

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The highlight of my trip, however, was meeting the other incredible ABH semi-finalists, each one a hero in their own right. I had the chance to connect with talented founders like Alexander Odhiambo of Solutech, Dennis Karema of Soko Fresh, Jihan Abbas of Lami, and Tesh Mbaabu of Chpter—all from Kenya. It felt wonderful to share this journey with them as fellow Kenyans, seeing how each of us is working to make a unique impact in Africa. I also had great engagements with founders like Adewale Yusuf from AltSchool, Clement from Aquantuo, Ethel from MoneyMart and Henri Ousmane (who, I swear, looks just like Samuel Eto'o!). Together, we were a diverse mix of founders, all there with the same goal: to share our visions and show how our businesses are impacting lives across the continent.

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The pitching event was held at the Kamelizer Spaces, a fantastic venue that set the perfect tone for our presentations. Each of us shared our stories, our challenges, and the transformative potential we see in Africa. There was a sense of camaraderie and inspiration that filled the room—heroes from all over Africa, bound by a shared mission to uplift our communities through innovation and resilience.

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The ABH team made our stay memorable, even organizing a stunning dinner cruise on the Nile. As we floated along this legendary river, with Cairo’s lights reflecting off the water, I couldn’t help but feel grateful for this experience and the connections I made. The friendships, laughter, and support among us truly embodied the spirit of ABH—uniting and celebrating the diversity and potential of African entrepreneurship.

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This trip wasn’t just about pitching or competing; it was a week of learning, connecting, and reflecting on the incredible journey of entrepreneurship. Egypt’s blend of ancient wonder and fast-paced modernity reminded me of the powerful blend of history and potential we have in Africa. I’m immensely grateful to the ABH team for their unwavering support and for bringing us together in such an unforgettable way.

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To the top 10 who are moving forward to the finals in Kigali, you have my full support! You’re all true heroes, and I can’t wait to cheer you on in Rwanda. This journey doesn’t end here for any of us—it’s only the beginning.

Thank you, Egypt, for the memories. And to my fellow ABH finalists—let’s keep pushing forward, making a difference in every corner of our beloved continent.

#ABH2024 #AfricaBusinessHeroes #Entrepreneurship #Egypt #Impact #AfricanInnovation

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Designing Technology Solutions for Emerging Markets: Field Lessons

In settings where technology is scarce, innovation becomes much more than a luxury; it becomes a part of the necessity. Digital inclusion has slowly become a growing need for our world today; however, a striking difference between rural and urban centers still exists. To illustrate, internet connectivity in Kenya is pegged at 42.5% around urban centers, while rural centers are much lower at 13.7%.All these issues pose unique challenges to the deployment of technology solutions in emerging markets. We had to grapple with them while devising an NFC-based solution for a food distribution program that will ensure identity and accountability in remote areas commonly characterized by scarce access to technology.So often, people speak of the need for innovation in emerging markets; it just doesn't get the due emphasis in the actual solution. I'm Martin Nyaga, CTO at Terra Softworks. In this blog post, I'll describe the development process of a custom NFC solution for a feeding program in Kenya: tackling hard realities, such as low internet connectivity and offline functionality, to make secure data handling in a way that truly works for the people using it. I will be showing readers what it is like in real time to innovate in emerging markets with hands-on looks.

2 months ago
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Our CEO got Nominated for the 2024 FortyUnder40 Africa Award

Collins Muriuki, at 33, is a testament to innovation and entrepreneurial resilience in Africa. Holding a Bachelor of Computer Science & Information Technology and ACCA (Association of Chartered Certified Accountants) qualifications from Strathmore University, Muriuki has skillfully blended tech knowledge with financial acumen. His drive and vision have led Terra to remarkable heights, including winning the Business Daily Top 40 Under 40 Award in Kenya in 2023.As the Co-Founder & CEO at Terra, Muriuki has impressively grown a 100% bootstrapped company into a profitable African venture, securing significant contracts with impactful organizations like Food4Education. This partnership has facilitated over 31 million meals for Kenya's impoverished children through a tap-to-pay solution called 'Tap2Eat’, which Terra Pioneered in 2021, a testament to Terra’s commitment to leveraging technology for social good.Under Muriuki’s leadership, Terra is revolutionizing digital financial services across Africa. The company’s Wallet as a Service platform supports around 5 countries, enabling close to $2M in transactions and issuing loans worth approximately $250K. This achievement is particularly noteworthy given the competitive tech startup landscape, where external funding is often seen as crucial for growth.Muriuki’s passion for making a tangible impact is also evident in his work with smallholder farmers in Kenya. He spearheaded the development of a Tea Traceability platform, enhancing security and transparency in the tea supply chain using smart farmer cards that are wallet-ready. This platform ensures that tea can be traced seamlessly from the farm to the consumer, providing farmers with a sense of security and empowerment, whilst opening up opportunities to layer and offer digital financial services to all tea farmers in Kenya, on the same card and wallet infrastructure. Source - FortyUnder40Africa

10 months ago
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Muriuki Collins | CEO at Terra - 2023 Winner | Business Daily Top40Under40

Collins sums up his entrepreneurial journey in two words: grit and resilience. Those two qualities have seen him rebuild Terra Software, his financial technology (fintech) firm, from the Covid-19 ruins.For eight years, all the stars had aligned in Collins’ favour. He was on the growth fast lane, riding on Kenya’s increasing technology uptake to grow locally and regionally into Uganda and Rwanda.“Our motivation behind Terra was to create solutions for Africa, and also, with the evolution of technology and based on what we had learnt, we wanted to offer solutions,” the soft-spoken says Collins of the formative stages of the fintech back in 2012 when he was a Computer Science student at the Jomo Kenyatta University of Science and Technology.However, the global health pandemic outbreak in 2020 hit their clients hardest and, in turn, disrupted the growth streak. Collins had to make tough choices.“We supported airlines, hotels and restaurants to process payments and bookings from travellers, but with Covid restrictions, everything stopped. We were forced to cut staff numbers to just four,” he says.That wiped out an estimated 90 per cent of Terra Software’s market and led to the closure of operations in Uganda and Rwanda.Three years later, the firm has bounced back, and Collins is looking to return to Rwanda and Uganda by the end of next year.Among the firm’s top customers is the Kenya Tea Development Agency, with at least 650,000 farmers and Food for Education, a digital mobile platform that uses their Tap2Eat technology to enable public primary school children to access nutritious food. Food for Education has on-boarded an estimated 400,000 parents and more than 500,000 school children. Collins says the firm’s technology has also gained recognition and adoption by Nairobi County under the ‘Dishi na County’ initiative.Terra Software has increased its staff numbers to 23, with 12 being permanent.Collins finds satisfaction in offering solutions that enable farmers to access their payments without delay and school children to access education.He started the company with a Sh20,000 capital and targets to expand across the continent, riding on the technological growth in African countries and the tech-savvy youth.“Terra has to work because I have never had a plan B. We want Terra to be a legacy business that I will leave for my children and who come after them,” he says at the end of our interview. Watch full interview here: https://top40.businessdailyafrica.com/candidates/collins-muriuki/Interview Courtesy - John Mutua

10 months ago
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